Jo Barnard

Jo Barnard is the Founder and Creative Director of the product design and innovation consultancy Morrama. From the early strategy through to manufacturing and distribution, Jo works with brands looking to challenge what has come before and make the world better through design. Her design approach is rooted in storytelling, resulting in products that intuitively resonate with users in categories from tech to packaging. Jo believes in the power of design and innovation to accelerate our transition to a sustainable future and is co-director of the not-for-profit Design Declares. Jo’s award-winning work has been featured in The Times, Fast Company, Forbes, and Dezeen. She has been named one of the top 10 women to watch in tech and STEM. Outside of her work at Morrama, Jo is a mentor, speaker, and former Associate Lecturer of Design Futures at RCA.